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Privacy Policy

At Amelia Lily, we are committed to protecting your privacy and ensuring that your personal data is handled responsibly and in compliance with the General Data Protection Regulation (EU) 2016/679 (“GDPR”), as well as the Data Protection Act 2018 (Republic of Ireland).

1. Who We Are

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Amelia Lily is a small Irish business offering elegant, Irish-crafted poetry prints and personalised keepsakes. For the purposes of data protection law, we are the “data controller”.

Contact Details:
Email: info@amelialily.ie

2. What Data We Collect

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We may collect and process the following information:

  • Your name

  • Email address

  • Postal address (for delivery)

  • Phone number (optional)

  • Order history

  • Payment details (processed securely via third-party processors)

  • Information provided in commission requests, including stories, names, dates, and photos​

3. How We Use Your Data

 

​We use your personal data to:

  • Process and deliver your orders

  • Respond to your enquiries

  • Send order confirmations and updates

  • Issue invoices or receipts

  • Provide personalised commissions

  • Improve our website and services

  • Send marketing emails (only if you’ve opted in)

4. Personalised Commissions

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If you place a personalised commission, we may collect names, dates, stories, photographs, and other sensitive or emotional details. This information is used solely for creating your commissioned piece and is handled with strict confidentiality.

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We will never share personalised commission content publicly (e.g. names, stories, poems, or photos) without your explicit written permission. We may request permission to include a commission anonymously or with minimal identifying detail (e.g. first name only) in our portfolio, social media, or marketing, but you are under no obligation to agree.

5. Legal Basis for Processing

 

We process your data based on:

  • Contract – to fulfil your order or respond to enquiries

  • Consent – for marketing and promotional use of commissions, only if given

  • Legal obligation – for tax and accounting

  • Legitimate interest – to improve and secure our services

6. Who We Share Your Data With

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We may share your data with:

  • Payment providers (e.g. Stripe, PayPal)

  • Delivery providers (e.g. An Post, DPD)

  • Website service providers (e.g. Wix)

We never sell your data or share it for marketing purposes.

7. Data Retention

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We retain data:

  • For orders: up to 6 years (legal requirement)

  • For marketing: until you unsubscribe

  • For commissions: securely and only as long as reasonably necessary, unless otherwise requested

8. Your Rights

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Under GDPR, you have the right to:

  • Access your personal data

  • Correct or update inaccuracies

  • Request deletion of your data

  • Restrict or object to processing

  • Data portability

  • Lodge a complaint with the Data Protection Commission: www.dataprotection.ie

9. Cookies

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We use essential cookies for website functionality. If we implement marketing or analytics cookies, you’ll be asked for consent via a cookie banner in line with GDPR.

10. Changes to This Policy

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We may update this policy occasionally. If we make significant changes, we will post a notice on the website. Please review this page regularly.

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